Infinite scroll has been called autopagerize, unpaginate, endless pages. But essentially it is pre-fetching content from a subsequent page and adding it directly to the user’s current page.
When a user scrolls towards the bottom of the page, the next page of posts is automatically retrieved and appended. This means they never need to click “Next Page”, which dramatically increases stickiness.
What can I expect?
- Install and configure WP Infinite-Scroll plugin
About Ian Wotkun