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Lessons we’ve learned from 2 years of running Elto

A little over 2 years ago Elto went live to the public. A lot has happened since then, from changes to our business model to a complete rebrand.

Here are some of the things we’ve learned since then.

It’s hard to build a business on $25 tweaks. 

We wanted to create a process that would make financial sense for customers, developers and ourselves to make a small tweak to a website from $25.

We thought if we made the process as streamlined as possible – for instance by getting our (…)

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HAVAIII Overhaul: From Rags to Riches

Recently we were lucky enough to work with Maximillian from HAVAIII to help overhaul his travel / surf / lifestyle brand’s website. It was a great experience and we’re all pumped with the result.

I asked Max a few questions about his experience which he’s graciously let me publish here.


What did you come to Elto for?

We have worked with Elto for our online store since we launched pretty much exactly a year ago.

As you can imagine, since we’re a very young company, outsourcing certain jobs that (…)

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Turn Your Services Into Profitable Products

You are a service provider. Whether you’re freelancing or running your own business, you want to sell your services to customers who value you and who are willing to pay what you’re worth.

It should be easy. After all, you know there are people out there who want what you can deliver. You know they’re paying people who deliver work well below your standards — and sometimes they pay them more than you charge. There is no reason that you should not be getting more business. (…)

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5 experts to take your business to the next level

At Elto we carefully curate not only the service providers that we allow into the marketplace, but also the services that they offer.

We want to make sure that all of the services follow industry best practices and that they are delivering real business value to our customers.

These 5 experts are some of the exceptional talent that use the Elto platform to sell their services. Their services are some of the most popular on the platform and are all designed to help take your business to the next level.


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Client success stories: The Forgiveness Challenge

As the General Manager here at Elto I spend most of my day helping customers to make the most of their websites and connecting with our expert marketers and developers.  Given the volume of projects we work on every day, it’s easy to miss out on a bunch of happy notes from customers who are satisfied with our services.

Recently we were fortunate enough to work with the team behind Desmond and Mpho Tutu’s “The Forgiveness Challenge”.  We were able to customize their site to create a sense of community (…)

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